In an era where businesses are increasingly pressured to compete on cost rather than values, GB Shared is proving that there’s a better way—one that prioritises sustainability, ethical trade, and local economic growth. GB Shared is not just a business network; it’s a movement that is redefining how enterprises collaborate, trade, and thrive.

For decades, micro, small, and medium-sized enterprises (SMEs) have been the backbone of the UK economy, accounting for 99.8% of all businesses and contributing nearly half of the nation’s GDP. Yet, despite their significance, SMEs have struggled with fragmented supply chains, limited access to funding, and the increasing dominance of large corporations that prioritise cost-cutting over sustainability.

The rise of digital has further disrupted traditional business ecosystems, pushing companies to seek suppliers from across the globe rather than within their own communities. While this has driven down costs, it has also led to higher carbon footprints, weakened local economies, and reduced employment opportunities. The result? A business landscape that is less sustainable, less ethical, and less connected.

GB Shared is tackling these challenges head-on by creating the UK’s first sustainable marketplace and supply chain register. Through its county-based model, businesses can share opportunities, build local supply chains, and embed sustainability into procurement—all while strengthening their communities.

Since its inception, GB Shared has:

Unlike traditional business networks, GB Shared not only tracks members reach and returns, but automatically incentivises ethical working. Members earn rewards for responsible business practices, ensuring that sustainability isn’t just an aspiration—it’s a measurable reality. By leveraging technology, GB Shared has created a virtuous feedback loop, where businesses are continuously encouraged to operate in a more ethical and environmentally friendly way.  GB Shared membership is mapped to a global sustainable accreditation, meaning our members get naturally greener as they grow...

What started as a regional initiative has now expanded nationwide, with discussions underway to bring sharing to London, Wales, and beyond. The vision of GB Shared is clear: business should be about more than just profit—it should be about impact. GB Shared is proving that by doing things differently, businesses can achieve better outcomes, not just for themselves, but for their communities and the planet.

GB Shared isn’t just a platform—it’s a revolution. As businesses across the UK embrace this new way of working, the question isn’t whether GB Shared will succeed—it’s how far its impact will reach.

To learn more or become part of the movement, visit GB Shared or email the team, hello@gbshared.co.uk