Everyone is using AI… and when I say ‘AI’, I mean things like ChatGPT, Gemini, Copilot, Claude or Perplexity.  These are just one kiond of AI tool (they’re known as GPTs and use Large Language Models (LLMs) to predict the best outcome from a question.

 

But if you use these tools, then there's something I think you should do today; Check your privacy settings.

Now, before anyone panics, let me be clear... I'm not saying you should stop using AI.

 

I use AI every day. It's an incredible tool that helps me research, write, brainstorm and solve problems faster.

 

But, as with any technology, it's worth understanding how it works and what information you're sharing.

 

After all, I often say that GDPR simply means Giving Data Proper Respect. That doesn't just apply to the information you collect about your customers. It also applies to the information you're willingly typing into AI tools.

 

If you're a ChatGPT user, here are four settings I'd recommend checking.

 

1. Decide whether your conversations should improve ChatGPT

 

2. Clear your chat history

While you're in Data Controls, you'll also find the option to Delete all chats.

It's worth reviewing your conversation history from time to time and removing anything you no longer need.

 

3. Review what ChatGPT remembers about you

 

4. Use Temporary Chat for sensitive conversations

Sometimes you want to ask a question without it becoming part of your chat history.

That's where Temporary Chat comes in.

Select the temporary chat option before you begin your conversation, and ChatGPT won't use memory for that session or save it in your chat history.

 

AI isn't something to fear. It's something to understand.

The more we rely on these tools, the more important it becomes to use them intentionally.

 

A couple of minutes checking your settings today could help you make better decisions about the information you share tomorrow.

 

That's not about mistrusting AI. It's simply about Giving Data Proper Respect.

 

If you’re confused by AI and want to learn more, you can follow me on LinkedIn or you might be interested to know I’m running a series Masterclasses in August. 

 

Details to follow, but email me at gary.hibberd@consultantslikeus.co.uk if you’re keen to learn more.