Darwen based AV solutions provider, Alpha Digital Networks PLC, is very proud to announce that they have started to install their digital signage solutions in over 100 Totally Wicked stores across the UK.

Totally Wicked is one of the UK’s leading vape companies with stores all over the UK and the team at Alpha are very proud to have this opportunity to work with the client on this large-scale roll-out.

Totally Wicked were looking for a way to create brand consistency in all their stores. They also needed a way to distribute marketing materials to all stores quickly and effectively. Alpha believed the best way to achieve results for Totally Wicked was to create a bespoke high brightness display for the client to use in their shop windows. High brightness digital displays allow signage content to be seen in any weather conditions, without glare or distortion. Alpha Bright screens are ultra-bright – between six and ten times brighter than any domestic screen – and sunlight readable, 24 hours a day.

Initially, Alpha Digital manufactured a bespoke high brightness digital signage display for the window of one Totally Wicked store as a trial for the client. Totally Wicked confirmed that the digital signage solution in this first store boosted traction on in-store offers from day one.

Following the success of the first store, the client asked Alpha Digital to manufacture and install bespoke digital signage solutions for a further 10 stores. This initial roll-out enabled Totally Wicked to have full control of the marketing materials across the 10 franchise sites with great success.

Alpha Digital have now been tasked with manufacturing and installing bespoke digital signage window displays for a further 94 Totally Wicked stores across the UK. The digital displays, combined with the content management system (CMS), allows the client to have full control of all the content in all stores from one central location. Using the new digital signage solution, Totally Wicked can react instantly to changes in the market, create on-the-spot promotions or just ensure that the marketing is up to date in each store.

The team of Audio-Visual Engineers at Alpha Digital have been working hard to install this solution in all stores across the UK and will continue to complete the roll-out for the client over coming weeks.

For information about Alpha’s digital signage displays and solutions, please call them on 03300 020120 or email info@adnplc.com.