Yesterday was a big day in my little office.
I finally pressed the ‘confirm’ button to upload my CIM Level 6 Accreditation in ‘Sustainability in Marketing’ submission.

I can’t lie, I felt a bit sick & have swayed between relief that it’s finally gone & panic that I’ve sent the wrong version, missed something out completely, or just loaded up a totally random file!
(Back in your box naughty chimp!)

Technically I’ve completed a degree in 3 months. Yep, that’s exactly why I’ve been totally off the radar online & face to face. (Did you miss me? 😉)

Why did I decide to get it done in 3 months?
I know it’s going to become more & more important for my clients, new, old & those not even on board yet, and wanted to make sure I was ready to help them through the journey.

Sustainability is definitely ‘the cool kid’ right now. But unlike fads that come & go, this one is here to stay & will impact every size of business.

It’s not necessarily an easy landscape to navigate, whether you’re already on the court or sitting on the sidelines waiting to be picked.

Either way, it’s something that every business is going to have to address in the not too distant future.

I’ve learnt so much, reignited parts of marketing that I’d let dwindle, & can’t wait to get talking to my client base (& anyone else who wants a chinwag over a cuppa) about how we create a new ‘norm’ for business to benefit profit, people, and our planet.

More to come….

[if you’re looking to reset, boost, or stretch your marketing, message me & let’s chat]